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Thursday, July 23, 2009

PDX Pop Now! is Going to be H-O-T

Posted by Ezra Ace Caraeff on Thu, Jul 23, 2009 at 6:01 AM

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Not to get all "End Hits Action News Team" on you, but here is the weather report for this weekend:

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Good lord. Now take those temperatures and factor in the sweltering Rotture space (hot as sin, no air conditioning), plus the massive crowds from PDX Pop Now!, and we have a recipe for the sweatiest weekend ever! Remember to hydrate, kids.

If I was a budding entrepreneur this weekend would be a fantastic time to sling some ice cream—or supersoakers, those cute misting fans, giant blocks of ice—down in the SE industrial district. If I show up and all I see is that damned pink Voodoo Doughnuts truck (nothing sounds worse on a near-triple digit temperature day than eating a warm maple bar), I will be very disappointed.

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